Map Policy Archives - SymbeoHealth

How Do You Draft an Effective MAP Policy?

uncategorized / By Maria Santos / December 23, 2015

Today, consumers can easily find the best price on products with just a few taps on their phone. This has led to unprecedented cost-cutting by retailers, as competition between stores continues to rise. Nonetheless, manufacturers and retailers alike are not happy with this situation. Many brands now enforce a Minimum Advertised Price policy. By setting […]

How Do You Draft an Effective MAP Policy? Read More »

Protecting Your Brand Means Enforcing a Map Policy

With competition being fiercer than it ever was, being able to protect your brand should be one of your organization’s top priorities. And with many businesses resorting to illegal means, launching a “Minimum Advertised Price” (MAP) policy is a crucial component to your brand’s success. What a MAP Policy Is A MAP policy, according to